Project detail

IAFAS de la Marina de Guerra del Perú

It provides health risk coverage services to its beneficiaries, in accordance with the respective insurance plans and benefits.

Project information

  • Category: Health
  • Status: In process
  • Date: 2022
  • Website:
  • Project characteristics
  • Solution
  • Outcome
Project characteristics

The development of its Digital Strategy was worked on to boost its presence in different Social Networks.

  • Basic Digital Strategy

A series of investigations and meetings were developed hand in hand with the brand in order to:

  • Learn more about the business and the sector
  • Define the target market
  • Define and prioritize the digital ecosystem and its contents

It is currently applying those strategies defined through the Digital Strategy worked on.

  • Creation of valuable content and a well-defined Digital Strategy.